Polymathic (pɑliˈmæθ ik/):
drawing on complex bodies of knowledge to solve specific problems.

Opal Myth is not currently servicing or soliciting clients. If you want to reach out to get advice about where to get counsel, feel free to contact me.

Thanks to clients, collaborators, and friends for making Opal Myth an exciting adventure in entrepreneurship. Providing a full range of communications, marketing, and advisory services from a small but powerful platform has been a wonderful experience.


We’ve found solutions for


  • Strategic Communications
  • Crisis & Issues Management
  • Marketing & Branding
  • Public Affairs
  • Content Strategy
  • Internal Communications
  • Coaching & Training
  • Diversity, Equity, Inclusion & Accessibility
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Brian Wommack
Founder & CEO

Brian is the leader and driver of Opal Myth, working on projects he is passionate about, either solo or in combination with bespoke teams. He has a long track record of promoting entities, people, brands, and ideas with innovative, data-driven campaigns, programs, media outreach, social media, speeches, and advertising. He has also protected and defended corporate reputations during existential crises, and helps corporations get ready for the worst through planning, auditing, and drilling. An expert networker, Brian prides himself on recruiting, deploying, nurturing, and retaining excellent teams.
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Kendall Ridley
Vice President

A multitalented strategist and a fearless and award-winning communicator, Kendall leads the comms team at the American Association of University Women, an organization she supported with her heart long before she began supporting it with her labor earlier this year. Founded in 1881, AAUW is tenacious and trailblazing (words that also describe Kendall well, as a matter of fact) and has been advocating for equity for women and girls for more than 140 years and into the future. Whether bringing brands to life, building brands up once formed, executing smart creative that tells a story, engaging smartly with the media or other key audiences, or leading teammates into battle, Kendall is someone Brian is always delighted to have on his team.
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Emily Zavrel
Senior Director

Not to be underestimated at the outset of her career, Emily currently is a communications specialist at Parent Project Muscular Dystrophy. Prior to that, she served as a digital content strategist for ElleVet Sciences, a leading manufacturer of hemp-derived CBD and CBDA specially formulated for the pet population. Emily was Brian’s first hire at the Council for Responsible Nutrition, as he reshaped the organization and focus of the comms team he inherited from his predecessor to be more nimble, cost effective, and member-focused. Under Brian’s direction, Emily launched and led the innovative and groundbreaking daily member touchpoint The Daily Supplement, which increased member engagement across the organization and had positive metrics that improved monthly and crushed those of the 15- page static biweekly newsletter it replaced.
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Latest Analysis

Ready or Not

“An ounce of prevention is worth a pound of cure.” Smart, true and useful advice from Benjamin Franklin you’ve undoubtedly heard. But you may not know that Franklin was thinking about fire safety when he coined that maxim. Franklin was instrumental in organizing Philadelphia’s first fire company in 1736. Is there anything that guy couldn’t do? … Read More


If “TL;DR” perplexes, pay attention. When your audience uses or even thinks them, you’re sunk. It originated in corners of the ‘Net where shortcuts rule, but proved too useful to be cabined there. “Too Long; Didn’t Read” means your intended audience was either intimidated by your writing’s length, didn’t get grabbed by it, or maybe just can’t … Read More

Jody Powell’s Wisdom Still Rings True

Powell Tate co-founder Jody Powell was my boss, mentor, and friend for nearly ten years. As I’ve grown as a professional, and become a leader in my own right, I think a lot about what I learned from him and the ways he influenced my professional style. There was so much more, but here are 10 … Read More

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